16 Oct 2017

Medicaid has been in the news a while back thanks to the GOP’s response to Obamacare, but Medicaid’s sibling Medicare was also in the news. You may have missed it, but the 14,005 people who were affected could tell you all about the Brand New Day breach.

Brand New Day is a Medicare-approved producer of health products and health plans. That means that they’re a healthcare provider who’s been examined by a state government agency to provide healthcare to people under Medicare’s coverage. Brand New Day focuses on preventative measures like education, exercise, and self-test and monitoring. In other words, people over 65 or with disabilities rely on them to have an affordable and healthy future. That’s why the breach they discovered last December is particularly disturbing.

On December 28th Brand New Day discovered a breach where private medical records were accessed. Just this week they notified 14,005 patients that their records were included in the breach. That means 14,005 people’s names, addresses, phone numbers, and even their Medicare ID numbers were accessed and could be in the hands of hackers right now. Even without a breach all it takes is for you to give your email out to a site you don’t know and you can find yourself inundated with spam emails and automated phone calls warning you that you need to consolidate your credit card debt, so you can imagine the damage someone could do with the information accessed in the breach. And that’s not even taking into account the other hacks that could occur from the breach. Just think of how many times you use your birthday as a part of a password and you’ll see why personal information is so valuable to hackers.

In this case, though, the breach could be even more damaging than if it was a regular healthcare provider. Since Medicare covers those who are above 65, it can be assumed that most of the people affected by this breach are senior citizens. Now you might think that since the common stereotype for elderly people when it comes to technology is that they’re helpless, they’ll be easy picking for hackers. The truth is more complicated than that because in reality most older people have adapted to modern computers and can use them well. However, it’s also true that a majority of the people affected by this breach are retired. Unless they have an online hobby, a retired person who only used a computer for work will quickly fall out of the loop when it comes to cybersecurity trends. That could mean they don’t hear about and install an email scanner that raises red flags over files carrying malware or don’t know the signs of a popular email scan until it shows up in their inbox. Hackers also know that older people have disposable income more often than young people or those raising children. This fact draws hackers towards the elderly and retired like moths to a flame.

Don’t believe it? According to a 2012 study by the Stanford Center on Longevity the United States Financial Industry Regulatory Authority’s Investor Education Foundation, people over 65 are 35% more likely to lose money to a financial scam. Even though the people whose information was accessed in the Brand New Day breach have no choice but to deal with the consequences, you or an elderly person you know doesn’t have to find themselves in the same situation. Continued education and cybersecurity awareness can pay off in droves when you fend off a cyber scam, and that doesn’t just go for those above 65. Everyone benefits from investing in their cybersecurity knowledge, so what are you waiting for? Commit to learning more about cybersecurity today and save yourself an empty wallet and a headache tomorrow.

Schedule an Appointment

Schedule an Appointment

    Our clients are awesome!

    Based on 55 reviews.
    Jeremy Richards
    Jeremy Richards
    2020-03-13
    Petronella provides great advanced digital marketing and automation solutions for my business!
    Kate Swenson
    Kate Swenson
    2020-02-14
    Highly recommended for CMMC certification assistance! Excellent and affordable options for secure data hosting on local infrastructure. 5 stars!
    Tom Matzen
    Tom Matzen
    2020-01-25
    Petronella Technology Group helped us setup our sales and marketing automation, cybersecurity and compliance for our new Blockchain startup. Great to work with! Craig in particular really knows his stuff, can translate into non-tech speak, and has wisdom beyond his years. Highly recommend them.
    Justin Summers
    Justin Summers
    2020-01-14
    Craig is awesome! He is very professional and efficient with his work. I would definitely recommend Petronella Technology to anyone who needs state of the art service.
    Blake Rea
    Blake Rea
    2020-01-14
    Craig is an expert in his field. Impressed by his knowledge, A true pioneer in Cybersecurity. My business is safer thanks to Petronella Tech!
    Robert Friedman
    Robert Friedman
    2020-01-10
    For the last five years Craig has been the Contributing Editor for Cybersecurity for NC Triangle Attorney Law Magazine which I publish. His base of knowledge is always leading edge, pragmatic and early to understand for our readers who are not techies. He is patient and easy to work with.
    Tammy Everett
    Tammy Everett
    2020-01-10
    Craig Petronella, CEO of Petronella Technology Group provided the members of the Defense Alliance of North Carolina expert advice on cybersecurity and NIST compliance. Eye opening experience! Thanks so much!
    Julie Brown
    Julie Brown
    2020-01-09
    Craig and the Petronella Technology Group, Inc. team made HIPAA compliance for my small practice so simple and easy! They helped me with all of my HIPAA training, HIPAA Security Risk Assessment, Penetration Test, and HIPAA secure hosting so I can rest easy.
    Pivot Point
    Pivot Point
    2020-01-03
    Petronella Technology Group helped us with our marketing strategy for our new web startup. Awesome experience!!!!
    Richard Brunet
    Richard Brunet
    2019-12-30

    SCHEDULE AN APPOINTMENT

    Make It Happen Now

    CLIENT SUPPORT

    Don't Feel Stranded

    CONSULTATION

    Get Best Advice

    PAYMENTS

    Make A Payment

    Top